{"id":1126,"date":"2021-06-22T09:41:38","date_gmt":"2021-06-22T12:41:38","guid":{"rendered":"https:\/\/comunicacaoestrategicacps.com.br\/blog\/?p=1126"},"modified":"2021-06-22T09:41:43","modified_gmt":"2021-06-22T12:41:43","slug":"abrasel-campinas-e-sinhotel-lancam-campanha-de-conscientizacao-contra-a-pandemia","status":"publish","type":"post","link":"https:\/\/comunicacaoestrategicacps.com.br\/blog\/abrasel-campinas-e-sinhotel-lancam-campanha-de-conscientizacao-contra-a-pandemia\/","title":{"rendered":"Abrasel Campinas e Sinhotel lan\u00e7am campanha de conscientiza\u00e7\u00e3o contra a pandemia"},"content":{"rendered":"<!--themify_builder_content-->\n<div id=\"themify_builder_content-1126\" data-postid=\"1126\" class=\"themify_builder_content themify_builder_content-1126 themify_builder tf_clear\">\n    <\/div>\n<!--\/themify_builder_content-->\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/comunicacaoestrategicacps.com.br\/blog\/wp-content\/uploads\/2021\/06\/campanha-abrasel-1024x341.jpg\" alt=\"\" class=\"wp-image-1127\" srcset=\"https:\/\/comunicacaoestrategicacps.com.br\/blog\/wp-content\/uploads\/2021\/06\/campanha-abrasel-1024x341.jpg 1024w, https:\/\/comunicacaoestrategicacps.com.br\/blog\/wp-content\/uploads\/2021\/06\/campanha-abrasel-300x100.jpg 300w, https:\/\/comunicacaoestrategicacps.com.br\/blog\/wp-content\/uploads\/2021\/06\/campanha-abrasel-768x256.jpg 768w, https:\/\/comunicacaoestrategicacps.com.br\/blog\/wp-content\/uploads\/2021\/06\/campanha-abrasel.jpg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><em>Objetivo\n\u00e9 pedir a bares, restaurantes e clientes para que evitem aglomera\u00e7\u00f5es e\nrespeitem as regras<\/em><\/p>\n\n\n\n<p><strong>Campinas,\n21 de junho de 2021<\/strong>\n&#8211; \u201cA Pandemia n\u00e3o acabou \u2013 Respeite os protocolos e seja um estabelecimento\nrespons\u00e1vel\u201d. Este \u00e9 o mote da campanha que a Associa\u00e7\u00e3o Brasileira de Bares e\nRestaurantes (Abrasel) em Campinas e Regi\u00e3o e o Sinhotel (sindicato dos\ntrabalhadores em hot\u00e9is, bares e restaurantes) lan\u00e7am em conjunto nesta semana.\nO objetivo da a\u00e7\u00e3o \u00e9 conscientizar propriet\u00e1rios de estabelecimentos e a\npopula\u00e7\u00e3o sobre a import\u00e2ncia do cumprimento das medidas de distanciamento e\ncuidados sanit\u00e1rios para o combate \u00e0 Covid-19, al\u00e9m de evitar aumento de casos\ne interna\u00e7\u00f5es. Sem prazo para terminar, a campanha ser\u00e1 baseada, inicialmente,\nna distribui\u00e7\u00e3o de outdoors em pontos estrat\u00e9gicos na cidade de Campinas.<\/p>\n\n\n\n<p>O\npresidente da Abrasel em Campinas e Regi\u00e3o, Matheus Mason, explica que desde o\ninicio da pandemia, em mar\u00e7o do ano passado, os bares e restaurantes s\u00e3o\nclassificados \u201cinjustamente como locais de propaga\u00e7\u00e3o do v\u00edrus e aumento de\ncasos\u201d. Tanto assim que o setor ficou quase um ano de portas fechadas e nem por\nisso os n\u00fameros deixaram de regredir.<\/p>\n\n\n\n<p>\u201cSabemos\nque existem comportamentos errados, onde a Abrasel n\u00e3o \u00e9 conivente, e pedimos\nque aqueles que n\u00e3o operam dentro das normas e distanciamento sejam\nresponsabilizados\u201d, afirma Mason.<\/p>\n\n\n\n<p>Com\nas novas medidas restritivas tomadas pelas prefeituras da regi\u00e3o, segundo ele,\n\u201cos estabelecimentos que trabalham dentro das regras est\u00e3o sendo extremamente\npenalizados, com poucas chances de sobreviv\u00eancia e um alto risco de mais\ndemiss\u00f5es\u201d, afirma. Diante deste quadro, a entidade e o sindicato dos trabalhadores\nse uniram para lan\u00e7ar uma campanha de conscientiza\u00e7\u00e3o. O pedido de apoio\ninstitucional tamb\u00e9m foi apresentada ao Prefeito de Campinas e enviada\noficialmente, mas sem retorno at\u00e9 o momento.<\/p>\n\n\n\n<p>\u201cNesta\ncampanha pedimos que estabelecimentos sejam respons\u00e1veis e n\u00e3o promovam\naglomera\u00e7\u00f5es, mensagem que tamb\u00e9m vale para a popula\u00e7\u00e3o em geral, que precisa\ncolaborar e evitar as aglomera\u00e7\u00f5es e sobrecarga no sistema de sa\u00fade\u201d, explica o\npresidente regional da Abrasel. \u201cJ\u00e1 passou do tempo de as autoridades saberem\nque existem empres\u00e1rios que est\u00e3o trabalhando direito, e existem aqueles que\nn\u00e3o est\u00e3o trabalhando direito, que \u00e9 a minoria. Mas esta minoria est\u00e1 fazendo\ncom o regramento seja punitivo para todos. Isso n\u00e3o e justo\u201d, afirma. \u201cN\u00e3o d\u00e1\npara colocar o estabelecimento que trabalha direito no mesmo balaio daquele\nestabelecimento que faz festa, que faz aglomera\u00e7\u00e3o e que precisa ser\nresponsabilizado\u201d.<\/p>\n\n\n\n<p>Al\u00e9m\nda Abrasel em Campinas e do Sinhotel, a Campanha conta com o apoio das empresas\nde outdoor, que est\u00e3o cedendo os espa\u00e7os para a coloca\u00e7\u00e3o das mensagens em\npontos estrat\u00e9gicos da cidade.<\/p>","protected":false},"excerpt":{"rendered":"<p>Objetivo \u00e9 pedir a bares, restaurantes e clientes para que evitem aglomera\u00e7\u00f5es e respeitem as regras Campinas, 21 de junho de 2021 &#8211; \u201cA Pandemia n\u00e3o acabou \u2013 Respeite os protocolos e seja um estabelecimento respons\u00e1vel\u201d. Este \u00e9 o mote da campanha que a Associa\u00e7\u00e3o Brasileira de Bares e Restaurantes (Abrasel) em Campinas e Regi\u00e3o [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1127,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43],"tags":[],"class_list":["post-1126","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios-e-economia","has-post-title","has-post-date","has-post-category","has-post-tag","has-post-comment","has-post-author",""],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Abrasel Campinas e Sinhotel lan\u00e7am campanha de conscientiza\u00e7\u00e3o contra a pandemia - Comunica\u00e7\u00e3o Estrat\u00e9gica<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/comunicacaoestrategicacps.com.br\/blog\/abrasel-campinas-e-sinhotel-lancam-campanha-de-conscientizacao-contra-a-pandemia\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Abrasel Campinas e Sinhotel lan\u00e7am campanha de conscientiza\u00e7\u00e3o contra a pandemia - Comunica\u00e7\u00e3o Estrat\u00e9gica\" \/>\n<meta property=\"og:description\" content=\"Objetivo \u00e9 pedir a bares, restaurantes e clientes para que evitem aglomera\u00e7\u00f5es e respeitem as regras Campinas, 21 de junho de 2021 &#8211; \u201cA Pandemia n\u00e3o acabou \u2013 Respeite os protocolos e seja um estabelecimento respons\u00e1vel\u201d. Este \u00e9 o mote da campanha que a Associa\u00e7\u00e3o Brasileira de Bares e Restaurantes (Abrasel) em Campinas e Regi\u00e3o [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/comunicacaoestrategicacps.com.br\/blog\/abrasel-campinas-e-sinhotel-lancam-campanha-de-conscientizacao-contra-a-pandemia\/\" \/>\n<meta property=\"og:site_name\" content=\"Comunica\u00e7\u00e3o Estrat\u00e9gica\" \/>\n<meta property=\"article:published_time\" content=\"2021-06-22T12:41:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-06-22T12:41:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/comunicacaoestrategicacps.com.br\/blog\/wp-content\/uploads\/2021\/06\/campanha-abrasel.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"426\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/comunicacaoestrategicacps.com.br\\\/blog\\\/abrasel-campinas-e-sinhotel-lancam-campanha-de-conscientizacao-contra-a-pandemia\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/comunicacaoestrategicacps.com.br\\\/blog\\\/abrasel-campinas-e-sinhotel-lancam-campanha-de-conscientizacao-contra-a-pandemia\\\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/comunicacaoestrategicacps.com.br\\\/blog\\\/#\\\/schema\\\/person\\\/8d447568a01edd36a56dbbcb702b02fc\"},\"headline\":\"Abrasel Campinas e Sinhotel lan\u00e7am campanha de conscientiza\u00e7\u00e3o contra a pandemia\",\"datePublished\":\"2021-06-22T12:41:38+00:00\",\"dateModified\":\"2021-06-22T12:41:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/comunicacaoestrategicacps.com.br\\\/blog\\\/abrasel-campinas-e-sinhotel-lancam-campanha-de-conscientizacao-contra-a-pandemia\\\/\"},\"wordCount\":485,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/comunicacaoestrategicacps.com.br\\\/blog\\\/abrasel-campinas-e-sinhotel-lancam-campanha-de-conscientizacao-contra-a-pandemia\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/comunicacaoestrategicacps.com.br\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/campanha-abrasel.jpg\",\"articleSection\":[\"Neg\u00f3cios e Economia\"],\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/comunicacaoestrategicacps.com.br\\\/blog\\\/abrasel-campinas-e-sinhotel-lancam-campanha-de-conscientizacao-contra-a-pandemia\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/comunicacaoestrategicacps.com.br\\\/blog\\\/abrasel-campinas-e-sinhotel-lancam-campanha-de-conscientizacao-contra-a-pandemia\\\/\",\"url\":\"https:\\\/\\\/comunicacaoestrategicacps.com.br\\\/blog\\\/abrasel-campinas-e-sinhotel-lancam-campanha-de-conscientizacao-contra-a-pandemia\\\/\",\"name\":\"Abrasel Campinas e Sinhotel lan\u00e7am campanha de conscientiza\u00e7\u00e3o contra a pandemia - 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